What they say about me
“James was a pleasure to work with. Smart, experienced and detail oriented, he helped bring to life the voice of the client in a very short period of time.
Calm under pressure, he jumped straight in and helped us on two large complex pieces of copywriting with totally different audiences.
His ability to respond and adapt quickly was key for us and I hope to work with him again.”
Alexandra Deschamps-Sonsino, on behalf of Superflux
“I was commissioned to take a large photo series documenting contemporary British Culture for New York Times Magazine ( China ). The magazine asked me to write a text about my journey and thoughts on contemporary Britain.
The were a lot of thoughts and feeling I wanted to express but it was overwhelming especially with the tight deadline I had. James helped me by making a small interview and structuring the text in an eloquent and insightful way. He has talent for clear, direct and beautiful writing. It was a pleasure to work with him.”
Toby Coulson, photographer
“James was a valued member of the Content Design team at the Department for International Trade where he worked as a Senior Content Strategist from Jan 2019 to Jan 2022.
He was an integral part of a multi-disciplinary team. His input included helping to shape the vision of a complex digital product, taking it to public beta, and then contributing to new features for the site. Along the way he had to get to grips with complicated trade policy surrounding Brexit as well as the technicalities of personalising content and the modelling needed for structured content.
Where James really stands out is his strategic mind. He can get to grips with complex problems and user needs and then work out how content can help solve them. No subject matter phases him, and he embraces new methodologies with ease.
An excellent writer, his range spans from content marketing to content design. He understands whole user journeys/the marketing funnel and can write/direct others at any stage of them.
He is also an engaging presenter and so can easily get audiences up to speed with his clever thinking and ideas. And he breaks down complexity in compelling and memorable ways, taking colleagues and stakeholders on the journey.
Finally, people enjoy working with James. He’s a good colleague, well-liked, and respected.In fact, James has so many strings to his bow that he would be a huge asset in any multi-disciplinary team working on a complex product.
We were sad when his contract came to an end and I have no hesitation in recommending him for senior content roles in the public sector.”
Andrea Leary, Head of Content, Department for International Trade
“We’re incredibly happy with the way you’ve helped us create a user-oriented solution; we couldn’t have done it without you” Colin Pearson, Project sponsor.